As part of a new retainer package or subscription sold at a higher price
Upsold as a standalone product - charging customers an access fee such as as subscription
As a retention tool - given to all customers new and existing for “free” and just pay as you go for therapy
Ace HR have a number of customers with workplace counselling needs they can't fulfil.
They license Paranimo in their own branding, creating a new service for their customers.
Ace HR incorporate this service into their retainer package for a premium price.
And set their pay as you go counselling session price (on top of our base session cost).
They send each customer their own custom sign up link to add them to Ace HR’s mental health therapy platform.
The customer sends this sign up link to all employees who need mental health counselling.
Employees start matching to the right counsellor.
New revenue is generated from a retained customer whilst improving mental health.
